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How to Apply for Japan's Home and Business Subsidies, and What to Watch Out For

Things to check before you sign (checked Nov 2, 2026).

1. The 2026 housing energy campaign

  1. Choose a registered business: only contractors and dealers registered as "housing energy support businesses" can apply. Search on the official site (Japanese).
  2. Sign for eligible products and work: windows, water heaters and other products must be registered with the secretariat. Work must have started on or after Nov 28, 2025.
  3. Reservation and application: the business reserves funds after work starts and applies after completion and handover. Reservations close by Nov 16, 2026 and applications by Dec 31, 2026 at the latest, earlier if funds run out.
  4. Payment: about 1–2 months after approval, the business receives the subsidy and passes it on as a discount or cash.

2. Combining programs in the campaign

3. Local subsidies

Prefectures and municipalities run their own programs for earthquake retrofits, accessibility, energy saving, solar, batteries and EVs. Most require applying before you sign or start work, and many close mid-year when funds run out. Use the renovation support search site (Japanese) to find programs by municipality.

4. Subsidies for SMEs

5. Beware of sales pitches using subsidies

Be careful with pitches like "sign today and the subsidy makes it free" or "we're here for a government subsidy survey". Door-to-door contracts can be cancelled within 8 days of receiving the contract document (cooling-off). The consumer hotline is 188 (National Consumer Affairs Center).

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